If you are looking for a sure shot and easy way for your website to get listed on Google or other search engines then paid search marketing or Google AdWords is the best for you.
Google published a set of best practices for XML sitemaps and RSS/Atom feeds on its Webmaster Central Blog this week, explaining which fields in sitemaps are important, when to use XML sitemaps and RSS/Atom feeds, and how to optimize them for Google.
Google has announced that the latest version of its Panda Update — a filter designed to penalize “thin” or poor content from ranking well — has been released.
With the release of the Penguin update, Google started to count bad links as a negative ranking signal. Websites that purchased backlinks or gained backlinks through spamming (blog comment spam, forum profile backlinks, etc.) were penalized by Google