Mobile device usage is witnessing a boom over last few years and it is well known fact that mobiles and smartphones have taken over the PC and Laptop usage. Clearly mobile is the king and is a critical element for marketing online. B2B marketers and companies have been very lazy while adapting to mobile marketing, does it really impacts their business? If yes, then how? Here are 3 vital reasons that will make every B2B marketer think and embrace mobile marketing strategies, immediately!